Digital Marketing Stories

Digital Marketing Stories

Our Digital Marketing Apprenticeship programme allows our apprentices to really show their creative side as well as make a huge impact within the variety of different employers and companies they work for.

We asked some of the businesses we work with about the AWESOME Digital Marketing Apprentices they’ve taken on board and what they’ve done to boost their marketing efforts since starting their apprenticeship with them!

 

 

Danielle Samuel

Bespoke Curtains & Blinds

Digital Marketing Apprentice

 

Danielle has been at Bespoke Curtains & Blinds for almost six months and was brought in by co-owner Stuart Murphy and the team to seriously raise the boutique curtain and blind company’s online presence.

After meeting Danielle at our Career Kickstarter in October of last year, we asked Stuart how Danielle has been getting on and how she has impacted the business so far.

“Danielle has been a breath of fresh air to the company” said Stuart.

“She has a wonderful and pleasant nature and has integrated seamlessly into our small office. Her enthusiasm for digital marking is obvious!

“Danielle has overseen a complete revamp of our social media platforms. In recent meeting, she expanded on the different analytics and programs she has introduced to help raise our profile and track the development. I found this remarkable! We have already seen positive feedback and Danielle has already put forward ideas on how we could continue to improve our presence.

“Given we are a small team, Danielle is left to her own devices in many respects. When given different tasks, she carries them out efficiently and nearly always at the first time of asking. In addition to this, Danielle continuously introduces new ideas and methods and has begun to create a genuine and important role within our company which quite simply did not exist before her arrival.”

Annabelle Harris

Clarion Housing

Digital Marketing Apprentice

 

Clarion Housing is the largest housing association in the UK, so anyone introduced to the marketing team would need to get up to scratch quite quickly! Something Annabelle had no problem in doing and certainly raised herself to the task!

We asked her line-manager and Clarion’s Digital Marketing Executive Ronika Ponja about the immediate impact Annabelle has made within such a large company and a big marketing team.

“Annabelle is incredibly polite and friendly to everyone she comes into contact with at Clarion!” said Ronika.

“She has become a part of the Digital team very well and knowing she has a creative hand, I have given Annabelle a number of tasks that require creativity and each time she has been extremely excited to start work. On most occasions she will go above and beyond to research tools before the meeting itself to ensure she is prepared and ahead of the game. Energy we like to see at Clarion!

“Annabelle has had to learn a large number of new systems since joining our team and as a kinaesthetic learner, she learns while actioning things and this has worked very well when I have provided training for her. She has understood how to html code text into our CMS system quickly.

“We recently held a large event for over 100 people for apprenticeship week and Annabelle took it upon herself to plan a social media campaign for this. This involved creating a content calendar and also a brief for the marketing team to pull together useful assets.

“After the campaign was complete she started to pull together data to analyse whether the campaign created an uplift in the number of page views to our apprenticeship pages on our website and if it effected our social media data at all. Great work by Annabelle. She is a great help to the team!”

Scarlett Clarke

Shocklogic

Digital Marketing Apprentice

 

Shocklogic have been a long-standing partner with us for a number of years and having taken on apprentices within various roles within the company, Scarlett landed a job with fellow Lambeth neighbours Shocklogic almost one year ago!

We talked to her fantastic line-manager and Media and Marketing Coordinator Maggie Bruk about Scarlett’s time at the event management company based in Brixton.

“I have taken a few LDN Apprentices since working with Shocklogic and Scarlett is the youngest.” said Maggie.

“She has a lot of confidence for her age, and she brings some very welcome energy to the team. She has been a team member onsite in Paris, where they worked 14 hour days (over the weekend!), and she handled this pressure very well.

“Scarlett has learned so many new skills and responsibilities since she started and she has tackled them head on. This ranges from writing copy, to coordinating suppliers, and taking ownership of our social media strategy.

“She acknowledges and notes down all of her tasks as they are given to her, and will always ask if she has questions to make sure she delivers her tasks to the highest standard. She is not shy to speak up and give her opinion during our full team meetings (with sometimes up to 40 people present), and has proved in this short time to be a very valuable member of our team.”

 

If you’re thinking of HIRING an apprentice with us, click on the link below to discover more!

If you’re thinking of BECOMING an apprentice, click on the link below and find out how!

Ellie @ Funding Circle

Ellie @ Funding Circle

After winning our Apprentice of the Year during the LDN Apprenticeships Graduation Ceremony this year, we thought what better time to unveil our latest case study with the winner herself!

This took us to the Funding Circle offices in central London, where we caught up with Ellie and talked to her about role as a Loan Closing Analyst and how her apprenticeship and job has progressed from when she started her level 3 apprenticeship, to her current level 4 Business Administration Apprenticeship. 

We also had the chance to talk with Ellie’s line-manager Hattie Spurrell, who gave us an overview of the importance of Ellie’s role within her team at Funding Circle and having hired a number of Apprentices through LDN previously, what the benefits are in hiring AWESOME apprentices like Ellie.

So what was behind Ellie’s decision to do an apprenticeship over university or looking for full time work?

Well, it was an opportunity to combine the quality of learning that a university degree provides and the immediate experience that comes with full-time work. 

“When I was at school I wasn’t really enjoying it and wanted to dive in to the world of work and an apprenticeship just seemed the best way to gain experience.” Said Ellie.

 

“University wasn’t really a road that I wanted to take. So without having a qualification, an apprenticeship was the best route to take because I knew I could learn whilst working at the same time.”

 

The decision to do an apprenticeship brought Ellie through the LDN HQ offices in Stockwell, where she met Hattie at our Career Kickstarter event. 

“When I went to the Career Kickstarter, Ellie really stood out,” said Hattie.

 

“She was really approachable and stood out amongst a strong group of candidates. To meet someone so young, yet so keen to get into the world of work was a huge positive for me straight away.”

After impressing Hattie and the Funding Circle team during a week long work trial, Ellie was then offered the role and given the fantastic opportunity to work with one of the fastest growing companies in central London.

Having hired a number of LDN apprentices in the past, Hattie talked to us about the process in hiring an apprentice and how she’s been able harness new talent by recruiting apprentices. 

“Apprentices certainly bring a new dynamic to the team and being so young, they come with a certain sense of excitement and eagerness to learn new skills.

 

“Like Ellie, all apprentices have their apprenticeship work to do as well as their work with us, so it shows a huge amount of dedication to juggle both things at the same time.”

Having now been at Funding Circle for over two years throughout both her level 3 and level 4 apprenticeship, Ellie is now an integral part of the team and has picked up a variety of very useful and different skills.

The skills Ellie is learning covers all aspects of the learning and development of an apprentice. So it’s not just direct skills relating to her role within her job but also her soft skills and acclimatising herself to working within a high-performing and fast-moving workplace.

“Since I’ve been at Funding Circle, I’ve learnt so much about the financial world. On top of that though, I’ve developed a better understanding about working within a team and achieving things as a collective, something I didn’t have much experience with before I started.

 

“Over time, I’ve been able to take on extra responsibilities and have even begun training new starters which has been great. Having a supportive manager like Hattie means I’m able to learn a lot directly from her as well!

 

“It can be quite daunting at first going from a level 3 to a level 4 Apprenticeship and as I expected, is a bit more of a work load. The support I received from my LDS made the transition much easier and I get all the support I need throughout doing my level 4.”

Hattie can also see the improvements in Ellie’s skillset since she started her apprenticeship and having been her line-manager throughout her whole apprenticeship journey so far, it was inspiring to get her thoughts on Ellie’s progression over the last two years.

“Ellie has always been committed to the role from day one and it wasn’t really a challenge to get her up and running.

 

“She’s definitely one of the strongest performers in the team and her knowledge of the company means she now knows the role inside out.

 

“I don’t think we’d be where we are today without her in the team.”

With Ellie now coming to the end of her apprenticeship, with an Apprentice of the Year award in the bank and having learnt so much within her time at Funding Circle and as an LDN Apprentice, what would she say to another young person looking to kickstart their career with an apprenticeship?

 “I would definitely recommend doing it!

 

“I’ve had no regrets and it definitely sets you up for a future career. It’s certainly a great path to take to learn some skills and gain some experience working at the same time.”

It’s not just Ellie that has benefited from apprenticeships!

Hattie is now preparing to recruit her next LDN Apprentice, so what would be her advice to fellow managers and employers looking to hire an apprentice for their team? 

“To any employer thinking about hiring an apprentice, I would definitely do so!

 

“As I mentioned, apprentices add a completely new dynamic to the team and in my experience, are incredibly supportive of other people. We’ve had such success with Ellie that we’re looking to hire two more LDN Apprentices within the near future!”

We love working with companies like Funding Circle who are willing to invest and take time to unearth and manage the talent that can be found within young people looking to do an apprenticeship.

Congratulations to Ellie on all of her success so far with us and Funding Circle and thank you to Hattie and the team at Funding Circle for their continued support for Ellie.

If you’re thinking of HIRING an apprentice with us, click on the link below to discover more!

If you’re thinking of BECOMING an apprentice, click on the link below and find out how!

Nyle @ X4 Group – Tech LDN Apprentice of the Month

Nyle @ X4 Group – Tech LDN Apprentice of the Month

Sam Stone @ Simply Business! – Tech LDN Apprentice of the Month

We're happy to announce that the winner of Tech LDN Apprentice of the Month is Sam Stone @ Simply Business!   LDN Apprenticeships highlights a clear message of what makes an AWESOME Apprentice; they must show energy, enthusiasm, willingness to learn, ability to take feedback and propensity to take...

Enkil Ceron Alvarez @ TechRelate – Tech LDN Apprentice of the Month

We're happy to announce that the winner of Tech LDN Apprentice of the Month is Enkil Ceron Alvarez @ TechRelate!   LDN Apprenticeships highlights a clear message of what makes an AWESOME Apprentice; they must show energy, enthusiasm, willingness to learn, ability to take feedback and propensity to...

Nyle @ X4 Group – Tech LDN Apprentice of the Month

 We're happy to announce that the winner of Tech LDN Apprentice of the Month is Nyle @ X4 Group!   LDN Apprenticeships highlights a clear message of what makes an AWESOME Apprentice; they must show energy, enthusiasm, willingness to learn, ability to take feedback and propensity to take action...

Danielle @ Bespoke Curtains and Blinds – Tech LDN Apprentice of the Month

We're happy to announce that the winner of Tech LDN Apprentice of the Month is Danielle @ Bespoke Curtains and Blinds    LDN Apprenticeships highlights a clear message of what makes an AWESOME Apprentice; they must show energy, enthusiasm, willingness to learn, ability to take feedback and...

Natasha Ali @ LDN Apprenticeships – Tech LDN Apprentice of the Month

We're happy to announce that the winner of Tech LDN Apprentice of the Month is Natasha Ali @ LDN Apprenticeships.   LDN Apprenticeships highlights a clear message of what makes an AWESOME Apprentice; they must show energy, enthusiasm, willingness to learn, ability to take feedback and propensity...

Hamdi Tajeddin @ PMA Digital – Tech LDN Apprentice of the Month

I’m happy to announce that the winner of Tech LDN Apprentice of the Month is Hamdi Tajeddin @ PMA Digital.   LDN Apprenticeships highlights a clear message of what makes an AWESOME Apprentice; they must show energy, enthusiasm, willingness to learn, ability to take feedback and propensity to take...

Sai Ganesh Maheshwaran @ Potensis – Tech LDN Apprentice of the Month

  We're happy to announce that the winner of Tech LDN Apprentice of the Month is Sai Ganesh Maheshwaran @ Potensis   LDN Apprenticeships highlights a clear message of what makes an AWESOME Apprentice; they must show energy, enthusiasm, willingness to learn, ability to take feedback and...

Shahed Miah @ Pracedo – Tech LDN Apprentice of the Month

I’m happy to announce that the winner of Tech LDN Apprentice of the Month is Shahed Miah @ Pracedo   LDN Apprenticeships highlights a clear message of what makes an AWESOME Apprentice; they must show energy, enthusiasm, willingness to learn, ability to take feedback and propensity to take action...

Tommy Malcheryczk @ Xantura – Tech LDN Apprentice of the Month

The winner of Tech LDN Apprentice of the Month is Tommy Malcheryczk @ Xantura LDN Apprenticeships highlights a clear message of what makes an AWESOME Apprentice; they must show energy, enthusiasm, willingness to learn, ability to take feedback and propensity to take action (EEWAP). Tommy’s...

 We’re happy to announce that the winner of Tech LDN Apprentice of the Month is Nyle @ X4 Group!

 

LDN Apprenticeships highlights a clear message of what makes an AWESOME Apprentice; they must show energy, enthusiasm, willingness to learn, ability to take feedback and propensity to take action (EEWAP). Read Nyle’s nomination from his line-manager Sam Bysouth below:

 

Energy: Nyle has the immediate disadvantage of working in a very fast-paced, pressurised environment, so it is a credit to him that he is able to keep up with all of the demands of the company. He brings a really proactive energy to his work, and is always asking for other tasks that he can complete for us. He has recently begun working with our newest apprentice Bola, and is already having a positive influence on Bola’s work ethic and attitude.

 

Enthusiasm: What makes Nyle a pleasure to work with is his enthusiasm not only for his day to day work at X4 Group, but also the enthusiasm he has for his learning with LDN. He is constantly looking for ways to improve his knowledge and has a real passion for IT and supporting people. Whether it is dealing with a complex strategic IT issue, or helping with a small operational task, his enthusiasm means he is always up for doing his best.

 

Willingness To Learn: Nyle has taken to his apprenticeship so well because of his real understanding of his potential to grow and advance his own knowledge with X4 Group and LDN. He will never miss an opportunity to learn, and so is constantly taking notes if we are covering something new to him.

 

Ability To Take Feedback: By having a mature and humble approach to his work, Nyle is always able to absorb feedback and pick out the key parts of this feedback that will allow him to learn and improve moving forwards. In his supervisory role with Bola he is also beginning to give feedback, which I am confident in his ability to do, and I hope will also allow him to continue to understand the value of giving and receiving feedback.

 

Propensity To Take Action: Nyle is a pleasure to manage because he is always keen to do what is needed to complete any task set for him. He is proactive in recognising areas or problems requiring his support, and is always forward-thinking in terms of upcoming issues and potential areas for improvement.

 

Congratulations Nyle!

 

Samuel Edwards @Digital Catapult

Samuel Edwards @Digital Catapult

Last week we had our fourth annual Graduation Ceremony, where we celebrated all of the hard work and achievements of our apprentice class of 2018/19!

Samuel Edwards was one of the 82 graduates, finishing his level 3 Digital Project Administration qualification alongside working for the UK’s leading advanced digital innovation centre, Digital Catapult.

Since completing, Samuel has now been hired full time by Digital Catapult, who have capitalised on Samuel’s already essential experience within the company and the knowledge he has gained within the workplace over his 13 months with Digital Catapult.

Samuel has been helped along his apprenticeship journey by his line-manager at Digital Catapult, Geraldine Moor, as well as his Learning Development Specialist (LDS) – Dharam Lohia, who have both played a huge part in Samuel’s success story so far.

Geraldine is the Business Development Professional at Digital Catapult and has seen Samuel develop and progress a huge amount over the space of his apprenticeship. So much so that he has been taken on as a full-time member of staff! 

“Samuel was the third apprentice to join Digital Catapult, and the first to work on the facilities team.” said Geraldine.

“His position as front of house coordinator requires him to greet visitors, book meeting rooms and help with inquiries. Having Samuel’s LDS come to our office monthly to discuss his progress was a great help, particularly in the first six months.


“We are thrilled to have Samuel now as a permanent member of the team. Samuel’s willingness to help plus his calm and cheerful manner – even under pressure – makes him a great addition to the team.”
 

Dharam has also had the pleasure of seeing Samuel progress throughout his apprenticeship and as his LDS, was in a position to tutor and specifically align what Samuel was learning with his role at Digital Catapult. 

Samuel’s positive progression into a full-time role within the field of his apprenticeship study is a testament to Dharam’s experienced learning structure and unrivalled support.

“I am so proud that Samuel has secured a permanent role as a front of house coordinator with Digital Catapult!” said Dharam.

“I have seen Samuel develop and mature professionally since he first started and make massive improvements, especially on his communications skills.

 

“Geraldine and the rest of the team at Digital Catapult have been incredibly supportive of Samuel throughout and it’s great to see they’ve taken him on full time and have been rewarded for reruiting an apprentice with a fully-pledged full time member of the team!

 

“I’ll be following Sam’s career closely and I’m sure he’s going to be a huge success at Digital Catapult for many years!”

We’ve heard from Samuel’s manager and from his LDS, so what does Samuel himself say about his journey as an apprentice! 

“My  journey with LDN Apprenticeships has been a great experience.

 

“Since starting I have improved my communication skills, widened my general IT knowledge and gained new skills using Microsoft Office packages.

 

“Digital Catapult has allowed me to learn a number of professional skills such as note-taking and listening on meetings.

My apprenticeship has improved my quality of work and the workshops have allowed me to gain more knowledge of the business world.

“I would like to thank my LDS Dharam, my manager Geraldine and Danait Weldesellasie for believing in me and having the patience to support me through my apprenticeship.

 

“I recommend to every young person to do an apprenticehip because it’s a great life experience.”

Congratulations to Samuel for joining the LDN Apprenticeships class of 2018/19 and landing a full-time role at Digital Catapult!

If you’re thinking of HIRING an apprentice with us, click on the link below to discover more!

If you’re thinking of BECOMING an apprentice, click on the link below and find out how!

Danielle @ Bespoke Curtains and Blinds – Tech LDN Apprentice of the Month

Danielle @ Bespoke Curtains and Blinds – Tech LDN Apprentice of the Month

We’re happy to announce that the winner of Tech LDN Apprentice of the Month is Danielle @ Bespoke Curtains and Blinds 

 

LDN Apprenticeships highlights a clear message of what makes an AWESOME Apprentice; they must show energy, enthusiasm, willingness to learn, ability to take feedback and propensity to take action (EEWAP). Danielle’s nomination is below:

 

Energy: Danielle has been a breath of fresh air to the company. She has a wonderful and pleasant nature and has integrated seamlessly into our small office. Danielle’s excellent start has put aside any question I had about whether an apprenticeship was the right choice for the company. I can see Danielle being a great success for us.

Enthusiasm: Danielle approaches her work with a positive mindset. She is focused on her tasks and her enthusiasm for digital marketing is obvious. She enjoys her work and seems to enjoy working with our small team. Danielle’s time here has given me the impression she would like her new role to contribute to the success of the business – in short she has given me the impression that she is dedicated and cares. These are great attributes from an employer’s perspective.

Willingness To Learn: This follows my previous comments as Danielle has shown great propensity for her work and tasks. Danielle has overseen a complete revamp of our social media platforms. On our recent catch up meeting she expanded on the different analytics and programs she has introduced to help raise our profile and track the development. I found this remarkable. We have already seen positive feedback and Danielle has already put forward ideas on how we could continue to improve our presence.

 

Ability To Take Feedback: Danielle is very approachable and a very good listener. Any replies or suggestions are always considered and well thought out. These are excellent qualities and allow for easy and free flowing exchanges. She takes feedback on board and implements things well.

 

Propensity To Take Action: This one of Danielle’s strong points. In fact, she secured the role by showing excellent initiative in the trial day she spent with us. She kept herself busy throughout the day and showed flair in working through her tasks. I am pleased to say she has continued in this manner ever since. This is crucial to Danielle’s success given we are a small company and she is left to her own devices in many respects. When given tasks, she carries them out efficiently and nearly always at the first time of asking. In addition to this, Danielle continuously introduces new ideas and methods and has begun to create a genuine and important role within our company which quite simply did not exist before her arrival. 

 

Congratulations Danielle!