This month, we were delighted to welcome the team at Google Digital Garage to LDN HQ for an interactive talk with Digital Marketing Apprentices for our Personal Development Day!

Digital Garage is one of Google’s flagship investment programmes in the UK and provides free digital skills training to individuals and businesses. Throughout the day, they ran workshops and activities for our apprentices, focusing on key topics such as Digital Marketing Strategies, Digital Advertising, Social Media, building & optimising websites and reaching new audiences with YouTube.

*LDN Digital Marketing Apprentices pictured with the Google Digital Garage Team!*

Hear from our Digital Marketing Apprentices as they tell us what they took from the day and what it was like, for some, meeting their fellow apprentices in person for the first time!

“The Face-to-Face Development Day with Google Digital Garage featured a workshop and presentations on various digital marketing topics, including SEO, social media marketing, online advertising, and more. Attending this event has broadened my knowledge and helped me stay updated on the latest trends and best practices that I can apply to my day-to-day role. It enabled like-minded individuals from diverse backgrounds a chance to network, share experiences, and build relationships within the apprenticeship.”

Luke Goulding
Digital Marketing Apprentice @ BBC Apprentice Hub

“It was a great experience having Google Digital Garage present for us. I learned so much during that day about different digital marketing strategies and platforms. I also think that the session was great for me in the social aspect and definitely helped me network as well.”

Ryan Van
Digital Marketing Apprentice @ SalesforceBen

“It was a really good day! Very relatable content to my day-to-day role and delivered in a really engaging way. I enjoyed the range of Google analytic tools available for us to use such as Trends, GA4, Search console, Persona tool, Test Mysite, and Google Optimise. It really brought to life great examples about consumer behaviour in searches, how to choose keywords and what a truly successful website and engagement looks like.”

John Price
Digital Marketing Apprentice @ Virgin Atlantic

“It was nice to see some familiar faces as it was my first Live development day and meet people from the other cohorts that I haven't necessarily seen or talked to before. I found the talk around the difference between SEO/SEM/SMM very insightful and the run through of how to make a google ad on the search engine and a display ad very useful.”

Khadijah Pervez
Digital Marketing Apprentice @ BBC Apprentice Hub

We also caught up with LDN Digital Marketing Skills Coach, Alex Ramsden, who talked about the success of the Development Day and the importance of introducing some face-to-face aspects to our delivery model at LDN…

*LDN Digital Marketing Skills Coaches Dan and Alex with Level 3 BBC Apprentices.*

“Our development days provide our learners with a unique opportunity to get together face to face!

Our latest event with Google Digital Garage was a truly amazing day with a raft of talks and activities around Digital Marketing related topics such as Digital Marketing Strategies, Digital Advertising, and Social Media - all very relevant to the Lvl 3 Digital Marketer standard and the feedback from our apprentices was a resounding success.

Dan, Howard and me would personally love to thank everyone who contributed to a fun filled day. We had apprentices who travelled down far and wide from Sheffield, Manchester and Birmingham, as well as those more local to London and the surrounding counties.”

Alex Ramsden
LDN Digital Marketing Skills Coach