Level 3

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Multi-Channel Marketer

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Digital transformation is here to stay.

As organisations of all kinds adapt to new technology and rapidly evolving consumer preferences, there is a continual need for marketing professionals who can deliver successful engagement across a range of channels.

Investment in marketing skills helps organisations to stay ahead of the competition, to maximise revenue streams through new technology, to adapt to consumer behaviour and to retain data compliance in an increasingly globalised marketplace

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Duration

16 month programme
(12 months training, 4 month apprenticeship assessment)
Qualification

Level 3 Multi-Channel Marketer
Apprenticeship Assessment

Assessment method 1 - Written project report with presentation and questioning.
Assessment method 2 - Interview underpinned by portfolio of evidence.
Who’s it for?

The Level 3 Multi-Channel Marketer programme is perfect for those who want to build a career in marketing.
To apply you’ll need to:

• Prove your right to work in the UK
• Be a UK citizen, or have lived in the UK of EEA continuously for the past 3 years
• Be able to apply the learning to your role
• Not have previously studied the course content
• Not undertake any other government-funded qualification during your apprenticeship

Low Case Loads

Each LDN Multi-Channel Marketer Skills Coach has a maximum case load of 30 learners. Significantly better than the industry standard.
Monthly Inductions

We hold monthly inductions for all LDN Multi-Channel Marketer apprentices, so start at a time that suits you.
Industry Experts

LDN Multi-Channel Marketer Skills Coaches have experience in the industry, so LDN Apprentices can learn from the very best.
Up-to-date Content

Our in-house Content Team are always updating and refreshing the course content to keep content up-to-date and relevant in a fast-moving industry.
Excellent Reviews

LDN are rated 'Excellent' by both Learners and Employers on the National Apprenticeship - Find A Training Provider Service.

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Content overview

LDN’s curriculum consists of six core Learning Paths:

Basic principles, methods and concepts of marketing
Customer segmentation, personas and journey; competitor analysis, and the importance of protecting customer data
All aspects of brand, and principles of design, copywriting and asset management for both online and offline
How to use and stay ahead of current and emerging technologies, software and systems
End to end process, including research, planning, budgets, delivery and evaluation. It also integrated campaign principles, and the impact of marketing on customer experience
Tools, techniques and metrics used to measure and evaluate impact – including UX, data analysis and how to measure ROI

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Who is it for?

The Level 3 Multi-Channel Marketer programme is perfect for those who want to build a career in marketing. It can also be used as a professional development programme for existing team members who want to gain a qualification within the marketing profession.

The programme centres around building, executing and evaluating campaigns to a range of audiences, and so can also have relevance for those outside of the private sector too, for example in public services outreach programmes, or for those in the voluntary sector.